Tears of Themis Market Analysis & Revenue 2025
Tears of Themis is a story-driven romance and investigation game developed by miHoYo, best known for titles like Genshin Impact and Honkai: Star Rail. Blending detective gameplay with visual novel storytelling and collectible card mechanics, the game immerses players in a world of legal drama, relationship-building, and emotional stakes. Customization may not be as granular as fashion sims, but it shines in storytelling depth, art direction, and immersive relationship dynamics.
In This Article
Game Performance and Milestones
Tears of Themis has steadily carved out a niche in the otome and mystery-adventure space:
China Launch (July 29, 2020): Debuted on mobile platforms to a strong reception, particularly among otome fans in East Asia.
Global Launch (July 29, 2021): Released in English, Japanese, and Korean, with localized voice acting and text to reach a broader audience.
Anniversary Celebrations: miHoYo has supported the game with limited-time events, story expansions, and SSR card banners. Notable events like “Romantic Rail Getaway” and “Secrets of the Past” brought cinematic storytelling and new character interactions.
Cross-Media Expansion: The brand has extended into merchandise, themed cafés, and physical collectibles, especially in China and Japan, where fanbases are deeply engaged.
Fan Art and Social Engagement: With high-quality illustrations and deeply developed characters (Artem, Luke, Vyn, and Marius), Tears of Themis has cultivated a loyal global fanbase that contributes to a vibrant online presence across Twitter, TikTok, and Bilibili.
Revenue Statistics
Let’s take a closer look at the game’s revenue performance over the past year:
| Month | China Revenue | EN/JP/KR Revenue | Taiwan Revenue | Total Revenue |
|---|---|---|---|---|
| March 2024 | $2,300,000 | $200,000 | $80,000 | $2,580,000 |
| April 2024 | $4,200,000 | $400,000 | $100,000 | $4,700,000 |
| May 2024 | $2,900,000 | $200,000 | $160,000 | $3,260,000 |
| June 2024 | $3,000,000 | $300,000 | $70,000 | $3,370,000 |
| July 2024 | $4,700,000 | $900,000 | $70,000 | $5,670,000 |
| August 2024 | $2,100,000 | $200,000 | $200,000 | $2,500,000 |
| September 2024 | $2,800,000 | $300,000 | $60,000 | $3,160,000 |
| October 2024 | $2,800,000 | $300,000 | $180,000 | $3,280,000 |
| November 2024 | $1,700,000 | $200,000 | $80,000 | $1,980,000 |
| December 2024 | $2,700,000 | $200,000 | $80,000 | $2,980,000 |
| January 2025 | $3,800,000 | $400,000 | $190,000 | $4,390,000 |
| February 2025 | $2,300,000 | $200,000 | $100,000 | $2,600,000 |
Life Makeover Market Analysis
- China: China accounts for 87.9% of total global revenue, establishing it as the dominant market. This is consistent with miHoYo’s strategic focus and player base localization.
- EN/JP/KR: The English, Japanese, and Korean markets contribute 9.1%, providing a stable stream of income and community engagement. Events are localized and timed strategically to maintain global relevance.
- Taiwan: Taiwan, while smaller, brings in 3.4% of total revenue. Its players are notably engaged, especially during anniversary and rerun events.
Gameplay and Features
What really sets Tears of Themis apart for me is how effortlessly it blends romance, mystery, and legal drama into one emotional ride. It’s not just another pretty otome game. It’s got real depth, and I’ve found myself completely hooked on both the story and the gameplay.
Gorgeous Presentation: The visuals are stunning, with fully voiced lines that bring the characters to life. The background music is perfectly tuned to the mood of each scene. The animated story cards are the kind of thing you’ll want to collect just to admire.
A Story That Pulls You In: You step into the shoes of a young attorney, just starting out, and quickly find yourself entangled in emotionally heavy cases that touch on real-world issues. The writing is heartfelt, and the four male leads, each with their own personality and storyline, make every choice feel meaningful.
Card Battles with a Twist: Instead of typical combat, you collect and upgrade beautifully illustrated cards tied to the love interests. These aren’t just for show. They’re used in courtroom arguments to sway judges and opponents, blending strategy with the story in a way that feels natural and rewarding.
Investigative Gameplay: If you’re into detective work, this game has plenty to dig into. You examine crime scenes, question witnesses, and piece together clues. It feels like stepping into a legal drama where your decisions actually matter.
Relationships that Grow: Outside of the courtroom, there are heartfelt moments to enjoy like dates, text chats, and voice calls. The emotional development with each character feels personal, especially as the story reveals more of their vulnerabilities and pasts.
Demographics
Tears of Themis appeals to a focused but passionate audience, driven by its emotional storytelling and romantic immersion:
- Otome and LGBTQ+ Inclusivity: While framed as a romance between the female protagonist and four male leads, the game’s design and themes also appeal to LGBTQ+ players who enjoy emotional storytelling and found-family dynamics.
- Core Audience: Predominantly women aged 18–35, especially those with a taste for visual novels, detective stories, and character-driven games.
- East Asia Lead: The game’s narrative style and presentation strongly resonate with East Asian audiences, particularly in China, Japan, and Taiwan.
- Growing Global Reach: Despite lower revenue shares, the English-speaking audience has shown steady engagement, with strong fan communities across Tumblr, Reddit, and Discord.
Tears of Themis might not bring in the kind of money you see from the big gacha giants, but honestly, that’s part of its charm. It’s a slower, more intimate experience that’s all about the story, the characters, and the emotional payoff. It’s still going strong, especially in East Asia, but it’s also built a really loyal global fanbase that sticks around for the relationships and the writing. For me, it’s proof that there’s still space in mobile gaming for quiet, thoughtful storytelling and characters you genuinely care about. miHoYo clearly poured a lot of heart into it, and it shows.
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